Should I invest in ICICI Prudential FMCG Fund?

We don't give personal investment advice. ICICI Prudential FMCG Fund - Direct Plan - IDCW is suitable for an investor whose:time horizon is **5+ years** — equity funds can drop 30-50% in bad years; horizons under 5 years materially raise the risk of selling at a lossrisk tolerance accepts seeing the portfolio fall sharply without panic-sellinggoal isn't capital preservation in the short termCross-check the numbers above against alternatives before deciding. Worst 5-year drawdown: 31.1%. 5-year CAGR: 3.83%.

ICICI Prudential

ICICI Prudential FMCG Fund - Direct Plan - IDCW

Latest NAV

₹151.6300

As of

17 Jul 2026

3,330 NAV records on file

NAV history & peer comparison

All NAVs split-adjusted and normalised to 100 at the start of the selected period, so funds with very different absolute NAV scales can be compared on one axis.

Period

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Returns matrix

Fund return alongside the category average and peer rank for every standard window. Returns under one year are absolute; one year and longer are compound annualised (CAGR).

Window	Fund	Category avg	+/− vs avg	Rank	Quartile
1D	+0.73%	-0.04%	+0.77	34 / 249	Q1
1W	-0.81%	-0.15%	-0.66	220 / 249	Q4
2W	-2.08%	-0.61%	-1.47	242 / 251	Q4
1M	-0.64%	+1.14%	-1.78	220 / 251	Q4
3M	-1.27%	+3.90%	-5.17	220 / 251	Q4
6M	-5.73%	+2.59%	-8.31	208 / 243	Q4
YTD	-8.61%	+0.68%	-9.29	216 / 241	Q4
1Y	-14.81%	+2.39%	-17.20	220 / 229	Q4
2Y	-11.19%	+0.44%	-11.63	182 / 186	Q4
3Y	-4.71%	+11.53%	-16.23	149 / 151	Q4
4Y	+0.84%	+12.75%	-11.92	123 / 125	Q4
5Y	+3.83%	+9.05%	-5.22	104 / 113	Q4
7Y	+5.55%	+14.43%	-8.88	89 / 92	Q4
10Y	+5.47%	+11.87%	-6.39	72 / 77	Q4
Inception	+8.02%	+10.06%	-2.04	169 / 251	Q3

Quartile legend: Q1 top 25% Q2 25-50% Q3 50-75% Q4 bottom 25%

Calendar-year returns

Full-year performance vs category average. Current year is partial (year-to-date).

Year	Fund	Category avg	+/− vs avg	Rank
2026 YTD	-8.61%	+1.51%	-10.12	214 / 237
2025	-0.48%	+1.49%	-1.97	111 / 204
2024	-3.16%	+20.10%	-23.25	158 / 158
2023	+18.97%	+30.21%	-11.24	115 / 131
2022	+13.51%	+1.48%	+12.02	23 / 119
2021	+13.20%	+31.54%	-18.34	93 / 106
2020	+3.53%	+19.90%	-16.37	75 / 95
2019	-0.75%	+6.43%	-7.18	71 / 87
2018	+3.52%	-9.17%	+12.68	11 / 78
2017	+36.24%	+32.45%	+3.79	31 / 77
2016	+1.62%	+2.96%	-1.34	38 / 77

Rolling returns

Removes start-date bias by averaging CAGR over every overlapping N-year window in the fund's history. Higher average plus tight min/max plus high "% positive" = consistent.

1-Year rolling

+9.59%

153 windows

min -14.8% · max 44.9%

77% positive

3-Year rolling

+9.61%

129 windows

min -4.7% · max 19.7%

95% positive

5-Year rolling

+9.29%

105 windows

min 3.1% · max 17.6%

100% positive

7-Year rolling

+8.61%

80 windows

min 4.6% · max 11.9%

100% positive

SIP returns — historical "what if"

If you had invested every month in this fund over the chosen period, this is what your investment would be worth today.

Period

Total invested

₹ —

Today's value

₹ —

XIRR

Annualised

Wealth multiplier

Period	Total invested	Today's value	XIRR	Wealth multiplier

XIRR is the annualised internal rate of return on the SIP cash flow — invariant to the monthly amount. "Today's value" and "Total invested" scale linearly with the slider. Past performance does not guarantee future returns. Excludes exit load and taxes.

Risk profile

Risk-adjusted return and volatility, computed from monthly NAV returns over the trailing 3-year and 5-year windows.

Std deviation

11.89%

3-year · annualised

Sharpe ratio

-0.90

vs risk-free 6.5%

Sortino ratio

-1.18

Downside-only deviation

Max drawdown

-31.07%

Sep 2024 → Mar 2026

% positive months

44.4%

Share of monthly returns > 0 over the 3-year window

Sharpe / Sortino use a risk-free rate of 6.5% (1-year T-bill proxy). Higher Sharpe = more return per unit of total risk; higher Sortino = more return per unit of downside risk.

Peers in Sectoral/Thematic Fund

Scheme	Fund house	NAV	As of
HDFC Banking & Financial Services Fund - IDCW Option - Direct Plan	HDFC	₹17.4480	17 Jul 2026
NIPPON INDIA - JAPAN EQUITY FUND - DIRECT Plan - IDCW Option	Nippon India	₹30.5463	17 Jul 2026
SBI Automotive Opportunities Fund - Direct Plan - Income Distribution Cum Capital Withdrawal Option	SBI	₹12.5864	17 Jul 2026
ICICI Prudential Banking and Financial Services Fund - Direct Plan - IDCW	ICICI Prudential	₹70.0600	17 Jul 2026
Invesco India Business Cycle Fund - Direct Plan - IDCW	Invesco	₹14.5200	17 Jul 2026
Bandhan Business Cycle Fund - Direct Plan - IDCW	Bandhan	₹10.1960	17 Jul 2026
quant BFSI Fund - IDCW Option - Direct Plan	Quant	₹22.0968	17 Jul 2026
Aditya Birla Sun Life Banking and Financial Services Fund - DIRECT - IDCW	Aditya Birla Sun Life	₹32.1000	17 Jul 2026
Motilal Oswal Active Momentum Fund- Direct-IDCW	Motilal Oswal	₹13.5239	17 Jul 2026
Franklin India Multi-Factor Fund- Direct- IDCW	Franklin India	₹9.6426	17 Jul 2026

Recent NAVs

Date	NAV
17 Jul 2026	₹151.6300
16 Jul 2026	₹150.5300
15 Jul 2026	₹150.3300
14 Jul 2026	₹150.7200
13 Jul 2026	₹151.5600
10 Jul 2026	₹152.8700
9 Jul 2026	₹152.8200
8 Jul 2026	₹151.7600
7 Jul 2026	₹155.3700
6 Jul 2026	₹155.3300

Frequently asked questions

These answers are generated from this fund's live metrics — NAV, returns, peer rank, drawdown, SIP backtest. Numbers refresh nightly after AMFI's NAV feed lands.

As of 17 Jul 2026, the NAV of ICICI Prudential FMCG Fund - Direct Plan - IDCW is ₹151.6300. It's a Sectoral/Thematic Fund from ICICI Prudential, run as a Direct plan IDCW (dividend) option. NAVs update once per business day from the AMFI feed.

ICICI Prudential FMCG Fund - Direct Plan - IDCW has NAV history starting from 02 Jan 2013, a track record of about 13 years 6 months. That's enough history to evaluate the fund across one or two market cycles. Look at rolling returns rather than point-to-point to judge consistency.

ICICI Prudential FMCG Fund - Direct Plan - IDCW is managed by ICICI Prudential. It's classified by AMFI under the 'Sectoral/Thematic Fund' SEBI category, which determines its peer set and tax treatment.

Over the trailing 1-year window, ICICI Prudential FMCG Fund - Direct Plan - IDCW has delivered a absolute return of -14.81% — -17.2 pp behind the Sectoral/Thematic Fund category average of 2.39%. The fund ranks #220 of 229 in its category — the bottom (Q4) quartile.

Over the trailing 3-year window, ICICI Prudential FMCG Fund - Direct Plan - IDCW has delivered a CAGR of -4.71% — -16.23 pp behind the Sectoral/Thematic Fund category average of 11.53%. The fund ranks #149 of 151 in its category — the bottom (Q4) quartile.

Over the trailing 5-year window, ICICI Prudential FMCG Fund - Direct Plan - IDCW has delivered a CAGR of 3.83% — -5.22 pp behind the Sectoral/Thematic Fund category average of 9.05%. The fund ranks #104 of 113 in its category — the bottom (Q4) quartile.

₹1 lakh invested in ICICI Prudential FMCG Fund - Direct Plan - IDCW exactly 10 years ago would be worth approximately ₹170,408 today — a multiplier of 1.70×, based on the 10-year CAGR of 5.47%. The category average over the same window would have grown ₹1 lakh to ₹306,966.

A ₹10,000 monthly SIP in ICICI Prudential FMCG Fund - Direct Plan - IDCW over the last 5 years — total invested ₹600,000 — would be worth ₹577,860 today. That's an XIRR (money-weighted annualised return) of -1.48%.

A ₹10,000 monthly SIP for 10 years in ICICI Prudential FMCG Fund - Direct Plan - IDCW = ₹1,200,000 invested. It would currently be worth ₹1,462,626 (multiplier 1.22×). XIRR: 3.88%. Long-horizon SIP results matter more than point-to-point returns because they smooth out entry timing.

On a 5-year basis, ICICI Prudential FMCG Fund - Direct Plan - IDCW ranks #104 out of 113 funds in the Sectoral/Thematic Fund category — that places it in the bottom quartile (Q4) — material underperformance. The category average return over the same window is 9.05%; this fund delivered 3.83%.

The worst peak-to-trough decline ICICI Prudential FMCG Fund - Direct Plan - IDCW has experienced over the last 5-year window is 31.07% — its NAV fell from a high on 12 Sep 2024 to a low on 30 Mar 2026. Drawdown is a useful gauge of how much short-term pain you'd have endured to capture the long-term return.

Across all 5-year rolling windows, ICICI Prudential FMCG Fund - Direct Plan - IDCW averaged 9.29% (best 17.65%, worst 3.10%). 100% of rolling windows ended positive. The 5-year Sharpe ratio is -0.15 — negative risk-adjusted performance.

In calendar year 2025, ICICI Prudential FMCG Fund - Direct Plan - IDCW returned -0.48% — lagging the Sectoral/Thematic Fund category average of 1.49% by 1.97 pp. It ranked #111 of 204 in its category that year.

ICICI Prudential FMCG Fund - Direct Plan - IDCW is classified as an Equity fund (at least 65% equity exposure). Tax rules (post Budget 2024): if you hold 12 months or more, gains are Long-Term and taxed at 12.5% on the amount exceeding ₹1.25 lakh per financial year. Held for under 12 months, gains are Short-Term and taxed at 20%. The ₹1.25 L exemption is per PAN per FY across all equity LTCG.

We don't give personal investment advice. ICICI Prudential FMCG Fund - Direct Plan - IDCW is suitable for an investor whose:

time horizon is **5+ years** — equity funds can drop 30-50% in bad years; horizons under 5 years materially raise the risk of selling at a loss
risk tolerance accepts seeing the portfolio fall sharply without panic-selling
goal isn't capital preservation in the short term

Cross-check the numbers above against alternatives before deciding. Worst 5-year drawdown: 31.1%. 5-year CAGR: 3.83%.

Educational content only — not investment advice. Tax rules summarised above reflect Budget 2024; consult a qualified adviser before transacting.